Payment giant Visa (NYSE 🙂 is launching new consulting and advisory services to help its clients navigate the world of cryptocurrencies.
The company said Wednesday that its cryptocurrency advisory department, housed within its consulting and analytics division, will offer advice to financial institutions, retailers and other businesses on all aspects, from the deployment of crypto functions and the exploration of non-fungible tokens to the development of wallets for central bank digital currencies.
- According to a report by Blockdata, it surpasses Paypal (NASDAQ 🙂 in transferred value and sets its sights on Mastercard (NYSE 🙂
According to Visa, part of the interest of banks in cryptocurrencies is to remain competitive. Citing a recent internal study, Visa said that “40% of surveyed cryptocurrency owners say they would be likely or highly likely to change their primary bank to one that offers cryptocurrency-related products in the next 12 months.”
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