Friday, July 1

Seven reasons why ‘Spider-Man: No Way Home’ is breaking box office records

The weekend collections arrive and the results could not be more positive for ‘Spider-Man: No Way Home’, the third installment of Tom Holland’s arachnid adventures. 253 million dollars in the United States, far behind the already optimistic estimates of 123 million that Sony did. This spectacular premiere has only been surpassed in the past by ‘Avengers: Endgame’ and ‘Avengers: Infinity War’

Of course, the film has far outpaced any other pandemic and 2021 premiere: In just one day, it had already exceeded the receipts of all the films released in recent months. Good news for Marvel, which regains a clear position of dominance at the box office after a streak of not bad releases, but far from the blockbusters of the last Phase 3 films, of course.

So we have asked ourselves: Why ‘Spider-Man: No Way Home’ has swept where ‘Eternals’ or ‘Shang-Chi’ did not triumph so clearly? These are the reasons that have led him to crown the box office with the most spectacular premiere of the pandemic.

1 – A character already consecrated

Not only is Spider-Man one of Marvel’s most famous characters, but he’s Tom Holland has already earned the tights in the same way that Tobey Maguire or Andrew Garfield did before. His participation in the collective MCU films and his two own solo adventures have given him the necessary packaging so that this film does not have to waste time with introductions or preambles. ‘Spider-Man: No Way Home’ goes to the point and does it with an actor that we already identify without problems with Peter Parker.

2 – Full integration into the MCU

Since his appearance in ‘Civil War’, Spider-Man was already well integrated into the Disney MCU. In his films, Iron Man’s appearances made sure he never rocked completely independently, but that integration takes it a step further with this film: Doctor Strange is not a mere secondary father figure like Tony Stark was, but a character who will continue in his own movie with what is proposed here … at least. We don’t know how important the Multiverse will be in Marvel’s future, but the truth is that Spider-Man’s actions have never so strongly impacted the rest of the MCU.

3 – The always effective nostalgia

Without getting into more spoilers than you see on the posters and trailers, from the moment in which the film resorts to villains from the previous sagas of the character, such as Doctor Octopus or the Green Goblin, there are already nods to Spider-Man’s cinematic past that will appeal to more seasoned fans. It is clear that the homages to the classics (even if they are recent) are still key to attract the fan public, and ‘Spider-Man: No Way Home’ has it very much in mind.

4 – The third installment, the most emotional

Until now, Holland’s Spider-Man barely had dramatic moments, but Perhaps as the culmination of an initial trilogy in style, Sony has believed that a little more dramatic packaging was needed. to, perhaps, connect that ingredient of Spider-Man with its two precedents. We put aside the discussion about whether that decision is creatively correct or actually smooths the rough edges of this installment, but it has quite possibly turned the incarnation of Holland, in front of the general public, into a more affordable, traditional and comfortable hero.

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5 – What has worked in the first two installments is still here

Findings from the two previous Spider-Man installments they are reformulated here so that the continuity with its two stupendous precedents is clear: From the dynamism in the fights to the chemistry between Peter, MJ and Ned, passing through the aesthetics of suits and powers, this third film by Tom Holland pays tribute to his precedents with other interpreters, but without forgetting what his new actor has built by itself. A way to claim a saga that depends on the MCU and at the same time has its own peculiarities.

6 – Recover the familiarity of the MCU that had been lost with ‘Eternals’ and ‘Shang-Chi’

Despite the success of this installment, some concern has to reign in Marvel. Attempts to prolong the mythology beyond the characters of the MCU’s first decade of life, such as ‘Eternals’ and ‘Shang-Chi’, have not yielded overwhelming results, and Whoever regains the pulse of the box office is a hero with three independent films behind him and numerous appearances in this shared universe. It’s clear audiences wanted a return to what they’ve been consuming during the first three phases of the MCU.

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7 – Finally open certain avenues of the future for the MCU

As we said, it is impossible to predict if the Multiverse will be a footnote in the next phases of Marvel or an event that will structure the entire MCU, but it is clear that we are going to have new adventures with it as background noise. Do not forget that Disney is betting on the subject also in series like ‘What if …?’, Not only with the sequel to ‘Doctor Strange’. And its implementation in the MCU is more or less radical, it is true that ‘No Way Home’ conveys the feeling that key ingredients for the future of the superheroes of the house are being considered here, and there is nothing that likes more finally kind of Marvel.

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