PayPal Holdings is not having it easy at all. Not only because the significant falls that have occurred in the ideal value of 2020 and the first part of 2021, but also for the challenges ahead and that they continue to suggest sticks in the wheel of their recovery in this year that has just begun.
Its stock market performance in the coming months will not be, therefore, nowhere near an easy path to courage. What’s more, it will be difficult, but many market experts believe that if you overcome it, It could be one of the best potentials for this 2022.
He has ahead an issue that is already fundamental: the competition to which he had hardly been subjected in the first person to date and which has begun to make a strong dent in his price. With companies like Affirm, Afterpay, Paybright or Sezzle. An increase mainly due to the boom in the United States of the “first buy then pay”, those payments in various installments that have meant on Black Friday a 400% increase in PayPal alone.
But here the margins of companies come into play, especially if the Fed’s omens are finally fulfilled: the three-time rise in interest rates in the United States planned for 2022. In that case, the competition would be joined by a higher cost for the user of these micro-loans, after all, in a market, as we say, with much greater competition.
And in the future, the value improvement will all focus on whether PayPal, in this market of fierce competition, can keep growing, waiting for there to be a greater recovery and therefore a higher level of consumer spending.
At the moment the balance for 2021 is not at all favorable: cuts in the last week of 1.79% in the middle of the record in the indicators, with a positive monthly background and increases therefore of 2.53%, falls of 28.74% in the last three months, which are consolidated in a second semester of the year that presents losses of 35.30%. Already in 2021 the fall in value reaches 19.5%. And let’s not forget its downward journey of 38.7% from its highs for the year at $ 310.16 per share.
From there What can we expect from the action in the market? Here we have opinions for all tastes that are reflected in the variety of recommendations that go from the $ 190 of your lowest price target, the highest at $ 342 per title.
From Factset considers the market consensus collected by the firm that their buying advice reaches 84% and that its potential in the market is 44% with an average price target of $ 273.75 per share. While from TipRanks 26 of the 32 analysts who cover the value are those who opt for its purchase, 5 for keeping it in the portfolio and only one for its sale. Its price target, $ 270.87 per share, gives it a potential bullish run of 43.64%.
Yet despite the fall there are analysts who still do not consider those levels of 188.57 dollars in which the exercise begins as a good level to enter. They think that it is not cheap when they understand that this price contains 45 times their profits and 9.1 times their sales.
Among the latest individual recommendations stands out that of Wedbush moving away from high median price: $ 220 PO with recommendation to overweight. Its analyst Moshe Katri lowers the price target slightly in the face of consumer spending prospects that are not defined by the slowdown in travel, the closure of physical stores in the United States, and the expected reduction in spending on certain items in the face of inflationary pressure from commodity prices.
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